A mix of show branding, promos, and on-air graphics built for real broadcasts and real deadlines. If it aired on KARK 4, there’s a good chance I had my hands on it.
ON-AIR
Arkansas Style is a daily lifestyle show on KARK 4, highlighting local businesses, food, events, and stories from around Arkansas.
I created the visual identity for the show and carried it across everything viewers see on air and out in the world. If it said Arkansas Style, I made sure it looked like Arkansas Style.
• Show logo and brand identity
• Color palette and on-air graphic system
• Segment openers and show intro
• Rejoiners (“You’re watching Arkansas Style”)
• End credits and broadcast graphics
• Print ads, billboards, and signage
• Event materials and freebies
ARKANSAS STYLE SHOW
(A small selection of broadcast and print work for the show.)
Toccin Talks w/ Michael Toccin
Working Out the Kinks w/ Heather Abed
Show Open
REJoiners
Reel Reviews w/ Michael Cook
I'm Obsessed (Hammacher Schlemmer)
The Wei To Wellness w/ Dr. Dei
SEGMENT OPENS
Sweeps period in the newsroom was a sprint. These promos were built fast, ran for a few days, and had to land immediately.
I wrote scripts, pulled footage (photog footage + Bitcentral), edited in Premiere, and delivered TV-ready spots on tight deadlines, often for next-day air.
• Scriptwriting and promo concepting
• Footage pulls and selects (station + Bitcentral)
• Editing and finishing in Premiere
• Revisions with newsroom teams under quick turnaround
KARK 4 News
Promos
(A small selection of sweeps promos created for KARK 4 News.)
Featured Clients
User Generated Content
Creating Content for Forward-thinking women-owned brands
also on offer
